Michleen Collins

inside-the-lines strategy ... outside-the-lines creativity

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MICHLEEN COLLINS

Fresh ideas, smart strategy and clear copy from an award-winning pro. Project or ongoing work for agencies, marketing directors and other leaders.


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Retail & Branding
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Retail and branding – copywriting, promotional and sales support


 

Consumer and B2B, branding, packaging, merchandising and more

Great products deserve great branding.

Whether it's a box, a label, a hangtag or other packaging, there are details to manage. I can help with all types of packaging and related copy and content. I'll write for varied audiences and tend to all the specifics, from shelf appeal to FDA regs, UPCs and other specifications.

My experience includes branding, packaging and POP displays for grocers, small vendors, big-box stores, wholesalers and importers. I can also assist with related projects, such as brochures and other collateral or web content.



 
  • Better Homes & Gardens
  • DaySpring Cards
  • GM Goodwrench
  • Hallmark Keepsake Ornaments
  • HyVee Food Stores
  • Jay Imports
  • Keenway Toys
  • Staples Office Supply
  • Orient Express Restaurant
  • Snap-on Tools
  • TestRite
  • TriQuest
  • Walmart
     
  Related samples:
   
 
 
  Restaurant Menu Packaging Packaging, Copy and
Private-Label Name Development
 
 
 
  Staples Office Supply Packaging copy and private-label branding Keenway Toys – Packaging and Branding  
         
 
 
  WM Private-Label Packaging Keenway Toys – Branding, Packaging TriQuest Inline Skates – Packaging, Branding  
         
 
     
  Snap-on Tools Brochure      

 

 
 

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